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Join executives running $6B+ in combined revenue across 28+ countries and 24+ industries
#1 CEO Financial Intelligence Academy
Free Live Masterclass

How to Lead With Financial Intelligence

Take Control of Your EBITDA, Cash Flow, and Enterprise Value.

  • →Know what your company is worth, and how to engineer the multiple
  • →See where cash disappears between your EBITDA and your bank account
  • →Invest your capital with full forward-looking visibility to compound value
  • →Command every lender, investor, and board conversation on your terms
Tuesday, July 2 9:00 AM Pacific · 12:00 PM Eastern · 5:00 PM UK · 6:00 PM CET
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The CEO Financial Intelligence Playbook book mockup
The CEO Financial Intelligence Playbook™ The executive playbook for engineering enterprise value
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Free Live Masterclass

Command your EBITDA, cash, and enterprise value

Most CEOs run a profitable company they can't fully see. The blind spot between EBITDA, cash, and the value you're building is where covenants get breached, capital gets raised from a weak position, and a strong multiple quietly slips. In 90 minutes you'll see all three connected on a live company — and know exactly where yours is leaking.

"Most CEOs are reporting their EBITDA — not engineering their cash flows. That's the difference between a business that commands a 10x multiple and one that leaves millions on the table. The moment you connect EBITDA, cash, and enterprise value — everything changes."
Oana Labes · Founder, CEO Financial Intelligence Academy

The Gap Is Widening

Keep reading the numbers. Or start commanding them.

One destroys value. The other engineers it.

The CEO who reads the numbers

  • ✕ Waits for the CFO to explain
  • ✕ Makes decisions on incomplete data
  • ✕ Can't stress-test a projection
  • ✕ Blind to enterprise value compression
  • ✕ Caught off guard — every quarter

The CEO who commands the numbers

  • ✓ Interrogates the numbers — doesn't just report them
  • ✓ Connects EBITDA, cash, and enterprise value in real time
  • ✓ Tests scenarios and prepares for all outcomes before decisions
  • ✓ Knows what lenders and buyers see before they walk in
  • ✓ Leads the capital conversation — doesn't delegate it

Here's the reality:

Every day, CEOs are making million-dollar decisions on 30-day-old numbers
Mid-market companies are hemorrhaging cash while EBITDA looks great
Financial intelligence is now a non-negotiable CEO leadership skill
CEOs who can't defend value creation are losing the room — and the business

This masterclass teaches you to lead with financial intelligence

Reserve My Seat — Free

Hi, I'm Oana.

A few years ago, I spent 15 years inside commercial banking watching great CEOs running $10M to $200M businesses make million-dollar decisions on gut feel and stale P&Ls. Waiting on their CFOs to translate. Running blind on cash and leverage.

Not because they weren't capable. Because nobody had ever given them the frameworks to make critical decisions, or the visibility to see the impact of those decisions in real time.

The outcome was fast and dramatic. Covenants breached. Cash flow gone. Enterprise value destroyed. Employees laid off. Founders ruined.

So I left banking to fix that. I built what was missing: the executive finance frameworks, the real-time finance visibility, and the international community that transfer financial intelligence directly to CEOs.

Since founding the CEO Financial Intelligence Academy, I've helped hundreds of executives build the same capability. From:
  • → From reading reports to commanding the decisions
  • → From waiting on the CFO to leading the capital conversations
  • → From reactive to anticipating what comes next
  • → From operational to engineering enterprise value
Oana Labes
Oana Labes
Founder · CEO Financial Intelligence Academy

This masterclass is built for you.
If you're ready to lead with financial intelligence.

This is for you if…

  • ✓You're a CEO, founder, or MD scaling $5M–$200M+
  • ✓You want to command your numbers, not wait for someone to explain them.
  • ✓You refuse to carry covenant, cash, or valuation risk you can't see coming.
  • ✓You're done losing weeks to reports that land too late to act on.
  • ✓You want to walk into every board, bank, and investor room as the most prepared person there.

This is not for you if…

  • ✕You're comfortable letting your CFO make your capital and risk calls.
  • ✕You'd rather wait to see a covenant or cash problem just when it hits your accounts.
  • ✕You're fine waiting three weeks for a report on last quarter.
  • ✕You're content to let someone else frame your numbers in lender and investor meetings.

Stop waiting. Start commanding.

Reserve My Seat — Free

What changes when CEOs build financial intelligence:

→Visibility and control across all 3 statements — not just P&L sign-offs
→Stress-testing assumptions before lender conversations
→Seeing their multiple expand or compress in real time
→Closing the CEO–CFO language gap that delays capital decisions
→Entering every capital conversation fully prepared
→Building financial intelligence that stays — not advice that walks out the door
"The investment decisions used to be gut feel. How do we afford to continue growing? How much can we take on in a given year? Now I understand exactly where we are — and I can push for the right answer instead of hoping the lender will tell me."
Troy Kent · President, Kent Power · 650 employees · 6 US states

What CEOs and CFOs Are Saying

MS
★★★★★
Michael Szymanski
CFO, Gage Technologies
"Unlike anything I have seen in my entire career — puts classical MBA and other financial education programs to shame."
LT
★★★★★
Larry Tyler
Fractional CFO · Former Commercial Banker
"This is not just knowledge or information. This is wisdom — applied, distilled, and immediately usable. You cannot afford not to be in this program."
GG
★★★★★
Greta Goto
Board Vice Chair
"Leaps and bounds above what I got during my MBA. This is how finance fits with strategy — not just accounting."
TK
★★★★★
Troy Kent
President, Kent Power · 650 employees · $100M+
"It's a shift from just talking about profit or EBITDA — to capital allocation, free cash flow, and how much we can afford to grow. Going beyond the P&L and thinking about the company holistically."
SG
★★★★★
Scott Gerhardt
CFO, Kent Power
"We're finally talking the same language with my CEO now, and that common language has helped us tremendously."
JM
★★★★★
Jonathan Milner
CEO, AIRE Global
"This isn't an accounting course. It's strategic finance for real-world business. It completely changed how I lead financial conversations with my board and capital partners."
CM
★★★★★
Clive Margetts
Founder & CEO · 27 years · multiple exits
"The insights into knowing your business numbers and balancing the interpretation with overall company strategy — Oana's commercial competence is incredible."
RS
★★★★★
Ryan Shaver
COO, Trusted Influence
"This was an outstanding investment for me personally and for our business. The curriculum was thoughtfully structured, community was great to have, and Oana's energy made the experience both engaging and immediately applicable."
CL
★★★★★
Chris Larkins
CEO · $40M Manufacturing Business
"I walked into our last bank review and had every number they asked for — before they asked. My banker said it was the most prepared she had ever seen a CEO."
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Ready to take control?

Join Oana live on Tuesday, July 2 at 12:00 PM ET.

Free Live Masterclass · CEO Financial Intelligence Academy
Jun 30 · 12:00 PM ET

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