Free Masterclass · Oana Labes, MBA, CPA · 90 Minutes

Stop Leading Blind.
Build The Financial Intelligence
That Actually Runs Your Business.

A free 90-minute masterclass for mid-market CEOs. Score yourself on 6 questions that show where your cash and valuation leak, and how to close each gap

90 minutes
For CEOs scaling $5M–$500M+
Oana Labes
Oana Labes, MBA, CPA
Founder, CEO Financial Intelligence Academy & Financiario · 500K+ followers · Forbes featured
Free · 90 Minutes

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What's Covered

Walk away with frameworks
you can apply the same week.

You'll identify
Which blind spots are active in your business right now — and what they're costing you
You'll build
A clear mental model for connecting every business decision to cash, capital, risk, and enterprise value
Your Next Steps
Download the CEO Financial Intelligence Diagnostic + the Decision Scorecard™ — so you know exactly where your biggest leadership gaps are
01

The number that tells you if the cash will hold

Most CEOs run on a 13-week view or last month's actuals. You will learn how to build a forward cash view you would bet real decisions on, so you see pressure 12 months out instead of the week it lands on you.

02

Why profit is not cash, and where the gap hides

A company can post strong EBITDA and still run negative free cash flow. You will learn the mechanism behind it, your cash conversion cycle (the days your money funds the company before it comes back), and how the balance sheet drains cash while the P&L still looks fine.

03

Fund growth without running out of cash

Growth eats cash before it feeds you, through inventory, terms, and hiring. You will learn how to tell which growth you can fund from cash you control, and how to size the next move so expansion does not put the company at risk.

04

Defend your valuation and control your cash story

Enterprise value is built or eroded by every decision you make, every year. Most CEOs only think about it when a transaction is imminent. You'll learn how to track, protect, and engineer it continuously — so you control the outcome before it's put in front of an investor, acquirer, or lender.

Oana Labes
Oana Labes
MBA · CPA · Founder, CEO Financial Intelligence Academy

One of LinkedIn's largest corporate finance content creators. Forbes featured. Linkedin Learning Instructor. 3X Founder. 17+ years enabling $500M+ in financing for CEOs, boards, and investors.

500K+
LinkedIn followers
160M+
Post views
$500M+
Financing enabled
24
Academy Countries
Your Host

Built from 17+ years of watching
the same pattern repeat.

I spent over a decade as a commercial lender — with hundreds of millions in financing responsibility — sitting across from CEOs at the most critical financial moments of their companies' lives. Covenant discussions. Capital raises. PE transactions. Restructurings.

And I watched the same pattern play out, over and over. Great CEOs. Strong companies. And yet — no financial intelligence. Not because they weren't capable. Because no one had ever taught them what to look for, what to connect, or how to lead a financial conversation with genuine authority.

I built this masterclass — and the Academy behind it — to change that. Not accounting basics. Not theory. The strategic financial intelligence that connects every business decision you make to cash, capital, risk, and enterprise value.

Register Free →
Who This Is For

This masterclass was built for
one specific kind of leader.

Perfect fit

The CEO scaling past $5M

You're growing. But your financial intelligence isn't keeping pace. Capital decisions feel reactive. Cash surprises keep appearing. You're not sure what the business is worth or how to control it. This is built for you.

Perfect fit

The executive heading toward a transaction

PE interest. A financing event. A potential acquisition. An eventual exit. You need to be able to walk into any room and defend your numbers, your assumptions, and your valuation with institutional-grade confidence.

Perfect fit

The leader who relies on a CFO or controller

You have finance support. But the reports come to you interpreted — and you're not always sure what questions to ask. You want to own your numbers, not just receive them. This will change that dynamic permanently.

What Leaders Say

From executives who went from
the CEO Masterclass to CEO Financial Intelligence.

★★★★★

"In my many years of learning, this is the most powerful, dynamic, complete program I've ever been involved with. This is not just information. This is wisdom. You cannot afford not to be here."

Larry Tyler
Fractional CFO · Former Commercial Banker
★★★★★

"Coming out of an Executive MBA program, the Academy was a great addition on top of that. It brought everything together — and made it operational and tangible for actually running the business."

Troy Kent
President, Kent Power
★★★★★

"What Oana is teaching is leaps and bounds above what I got during my MBA. This really gets to how finance fits with strategy — not just accounting. The framework I wish I'd had years ago."

Greta Goto
Board Vice Chair
The Academy Behind the Masterclass

The masterclass is free.
What comes next is where the transformation happens.

Hundreds of CEOs across 30+ countries have joined us and built the financial intelligence system their companies now run on. Here's what the Academy delivers.

Curriculum
Six weeks. 12 live sessions. 18 CPE credits for live attendance.

Expert-led financial intelligence frameworks applicable to your actual business, with real numbers and real decisions.

Financiario LLC is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

Coaching
Your Finance OS. Built from day one.

A state-of-the-art CEO Financial Dashboard connected to your source data. The infrastructure your can company financial intelligence can run on, not a template you'll never open again.

Community
Community

A global network of executives applying these frameworks to their businesses — with group coaching, quarterly masterclasses, and in-person event opportunities.

Explore the Full Academy →
Watch Free · Immediate Value

90 minutes that will permanently change
how you lead your business.

Free. Walk away with frameworks you can apply to your actual business the same week.

Register for the Free Masterclass →
Or explore the full Academy →
What Members Say
Real executives. Real outcomes.
Larry Tyler
Fractional CFO & Former Commercial Banker
Javier
CEO & Academy Member
Scott Gerhardt
CFO, Kent Power